“How to use the Community Commitment Curve to architect community engagement” is a comprehensive session aimed at helping individuals and organizations create and sustain vibrant developer marketing communities.
The session will provide insights into the concept of the Community Commitment Curve, a strategic framework designed to map and optimize community engagement.
A recurring problem of every community manager is to keep community members involved with the community. During this talk I spoke about the Community Commitment Curve, a tool to identify a path of optimal engagement, composed by small progressive requests, helping members to be more and more active within the community. They were also concrete examples of the Curve, for online and offline communities.
(Talk in Italian)
(Italian Community Managers Summit Rome, 10 November 2018)